Business success is more than the creation of economic value. Sustainable companies must also reflect economic and social developments in an ethical manner. This form of values-orientation is part of corporate social responsibility, which is crucial for long-term success.
Current management has to meet high standards and requirements. Good management practice and a sense of entrepreneurship are increasingly important. So is an awareness of social dynamics because every organisation operates within multiple contexts. Therefore, a contemporary organization needs to respond effectively to changes in all its environments.
Prof. Dr. Matthias Schmidt || CEO IWU Berlin